Friedrich Fleischmann, Global Director Retail of GfK
As chairman of the Global Retail Committee he is responsible for the strategic management and operational cooperation with the trade. 

Prior to this Mr. Fleischmann was also Head of International Retail Service Department and Head of Retail Services Germany at GfK Retail and Technology. He studied International Business Studies and graduated as Master of Business Administration. Friedrich gives guest lectures and assignments of the Georg-Simon-Ohm-Fachhochschule Nuremberg and the University Erding, Cross Mentoring Training.

About GfK Retail and Technology
GfK is one of the world's leading market research companies, with more than 11,000 experts working to discover new insights into the way people live, think and shop, in over 100 countries, every day. GfK is constantly innovating and using the latest technologies and the smartest methodologies to give its clients the clearest understanding of the most important people in the world: their customers. To find out more, visit www.gfkrt.com or www.gfk.com. Follow us on twitter: www.twitter.com/gfkrt